Senior Manager of Yield Strategy

Company: VirtualVocations
Location: Saint Petersburg
Posted on: October 23, 2024

Job Description:

A company is looking for a Senior Manager of Yield Strategy to lead initiatives that drive revenue growth across programmatic ad formats.



Key Responsibilities:

Maximize ad revenue by optimizing fill rates, CPMs, and inventory allocation across various ad formats
Collaborate with cross-functional teams to align yield strategies with company objectives and provide insights for sales and product development
Analyze performance data and enhance business intelligence dashboards to drive actionable insights for yield optimization


Required Qualifications:

7+ years of experience in programmatic strategy, yield management, or revenue operations
Proficiency in data analysis tools such as Excel, SQL, Looker, and Tableau
Extensive experience with programmatic platforms, including DSPs and SSPs
Experience managing relationships with third-party vendors and troubleshooting technical issues
Demonstrated ability to lead cross-functional initiatives and collaborate with various teams

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